Google Ads audit service in New York

GEO Agency NYC audits your Google Ads account. We find where money is wasted, check that leads and booked jobs are counted right, and list the fixes in order.

Get a free audit

What a Google Ads audit checks

Many accounts spend money on clicks that never become jobs. We read the account and check these points:

• Conversion tracking. Do calls and forms count? Do calls count only after a set time, such as 60 seconds or longer? Is each lead counted once? Are booked jobs sent back to the account?
• Search terms. Which searches trigger your ads? We read them each week in the audit period and list new negative keywords.
• Campaign structure. Are repairs and replacements in separate campaigns? Is your brand name in its own campaign? Is each main service sent to its own landing page?
• Landing pages. Does the page match the ad? Is the phone number or the button visible on a phone screen without scrolling? Is the page fast?
• Local Services Ads. If you use them, do you dispute bad leads, and how fast?
• Budget. Does the budget follow how many jobs your team can do in a week?
• Reports. Does the monthly report show cost for each booked job and revenue, and not only clicks?

What you get

You get a written audit in plain words. It lists what we found, why it matters, and the fixes in order. It does not promise a result. We cannot know how much you will save before we read the account. If you want us to make the fixes, we put them in a custom quote.

Ads and organic search work together

Paid clicks and free search results use the same pages. A page that is clear and fast helps both. A business that shows up in the map results and in AI answers needs fewer paid clicks to be found. See our Local SEO service and our analytics and tracking service.

Who this is for

This service fits a business that spends on Google Ads and cannot say how many jobs the ads brought, a business whose cost for each lead keeps rising, and a business that has never had an outside review of its account.

What we need from you

We need view access to the Google Ads account. View access lets us read the account. It does not let us change anything. You can remove it at any time.

The steps of a project

• Step 1. You give us view access. Send your website address and the name of the account.
• Step 2. We read the account. We check tracking, search terms, structure, landing pages and reports.
• Step 3. We send a free audit. It lists what we found and the fixes in order.
• Step 4. You get a custom quote. Only if you want us to make the fixes.
• Step 5. We make the fixes you choose. We change tracking, structure and negative keywords, and we test the landing pages.
• Step 6. We report each month. The report shows cost for each booked job and what we changed.

What we do not do

We do not promise a place in Google or in an AI answer. We do not invent reviews, client names or results. We do not hide a price: the audit is free, and every quote is custom.

Free audit, then custom quote

The audit is free. After the audit we make a custom quote for the work you choose. Use the Get a quote page to start.

Is the Google Ads audit free?

Yes. The audit is free. If you want us to make the fixes, we make a custom quote.

Do you run my ads?

We can. The audit comes first. After the audit we tell you what we would change and you decide.

Can you promise I will spend less?

No. We cannot know before we read your account. We list the waste that we find and what to do about it.

What is a negative keyword?

A negative keyword tells Google not to show your ad for a search that contains that word. It stops clicks from people who do not want your service.

Why do booked jobs need to go back to Google Ads?

Google Ads learns from the actions you record. If only clicks and calls are recorded, the account cannot tell a booked job from a wrong number.

Do you audit Local Services Ads?

Yes. We check how leads are handled and whether bad leads are disputed.

How do I start?

Send your website address on the Get a quote page. We send a free audit. After the audit, we make a custom quote. Every quote is custom.